Earlier this month I made a talk as part of the speaker’s series sponsored by the North Texas History Center at McKinney. Each year, this museum presents speakers on Texas history, many of whom are established authorities in their field, including Rebecca Sharpless, Randolph B. Campbell and others. My talk, which took place on Friday evening, drew a group of several dozen interested and enthusiastic people to a character-filled restaurant located near McKinney’
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s historic courthouse square, a popular tourist destination that includes specialty shops, restaurants, and boutiques that draw visitors from across north Texas and southern Oklahoma. This subject of my talk was the disappearing myth and mystique of Texas. It is my opinion that the Lone Star state once enjoyed a popular stereotype as a place very different from the rest of the United States historically. Cotton, cattle, and oil combined with the frontier ethos to create a distinctive popular image for Texas that convinced Texans they were truly unique. This myth and mystique was also based on the fact that Texas was once its own independent republic with its own set of heroes, including Sam Houston, Davy Crockett, Stephen F. Austin and many others whose names today grace streets, cities, and counties across the state. It is my belief that Texas uniqueness still exists today, but that it has changed tremendously in the last several decades. The old myth of Texas was based on four historical foundations: the primacy of an Anglo-American viewpoint, a state that was primarily rural and agricultural, male oriented assumptions about the frontier, and economic independence based on cattle, cotton, and oil that meant Texas's prospertiy did not always rise or fall with the rest of the nation’s
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economy. Each of these four contributors to the myth and mystique are no longer the controlling assumptions about Texas and its basic character. The myth of Texas that was created in past generations still exists in some places, it has become more a function today of “branding” and image-making for commercial or advertising purposes instead of an accurate description of the way many Texans today define themselves and their state in terms of uniqueness. I contend that Texas is still unique, but in different ways that include a diverse population, a growing urban environment across the state, and profitable new economic enterprises that will someday be the basis for new historical stereotypes about Texas. The history that we are making today will give us a new myth and mystique that will continue to provide the Lone Star State a stereotypical uniqueness.
North Texas History Center, McKinneyNorth Texas E-News Article on My Speech